Many of you may have heard of Squidoo which is a competitor
of Hubpages.com. Basically both of them are a "free-hosted
community of content producers". Both Squidoo and Hubpages
can be "grouped" into the Web 2.0 movement - where user
generated content rules.
If you are already familiar with Squidoo, the your entrance
into working with Hubpages will be very straightforward.
Both Squidoo and Hubpages SHARE REVENUE with their content
creators.
What Makes Them Similar, Yet Different?
From HubPages.com: "Hubpages purpose is to provide
easy-to-use tools and traffic to help anyone to produce
content and monetize their knowledge by creating webpages.
There will be monetization programs to choose from
consisting of products, advertisements and lead generation
tools that each person can easily incorporate into their
pages.
Hubpages will split revenue with the content creator. The
pages are organized in the Hubpages website based on
algorithmic quality index that promotes the best pages
throughout the hierarchy (based on tags) of the website.
Each author will earn a reputation score called a HubScore
that can be referenced to meter the quality of the content
by an author. Hubpages will be positioned to take advantage
of the significant numbers of new web content providers
that want to supplement their income through content like
many people do on eBay by selling goods."
From Squidoo: "We divide up the money we receive in a very
public way. First, we pay our bills. That's direct out of
pocket expenses like rent and servers and salary and
benefits expenses (our CEO doesn't take a salary, and
neither does our board of directors).
Then, with no other deductions, we pay 5% of our
post-expense revenue directly to the charity pool, 50%
directly to our lensmasters and retain the rest to pay off
investors and employees."
So, other than the obvious revenue sharing, is there any
other reason to consider using Hubpages? YES! As Hubpages
is considered an authority by Google, you are able to make
money with the Google Adsense that is on your hubpage.
Developing content on Hubpages should become an important
part of your overall web marketing / promotional strategies.
In addition to your actual 'hubs' ranking on the various
search engines, you can link directly to your other
websites! And guess what? These backlinks are being
'counted'.
So Hubpages can help you strengthen your entire marketing
presence and 'network of sites'. One of the best things
about creating Hubpages and Squidoo lenses is that it can
be outsourced.
Outsource the writing, and by doing so, you free up your
time to create more Hubpages. Another great aspect of any
free content hosting site, is that they have already
built-in traffic from other members, and if you are
applying your linking knowledge to this, you will be
creating tons of back links...Power Linking!
Web 2.0 properties such as Hubpages and Squidoo have become
an important part of our overall traffic strategy and works
well in any niche market.
Remember, your competitors are most likely NOT on Hubpages
so it is still a 'land grab'.
----------------------------------------------------
Jack Humphrey is one of the web's leading social marketing
experts. He teaches his social media marketing tactics at
http://www.socialpowerlinking.com and blogs about social
marketing and blog marketing at http://www.jackhumphrey.com
.
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