I'll admit it -- I'm an information junkie. I love to
learn new things, so it's a good thing that I'm in small
business marketing where new ideas and new trends emerge
every day. Continuing to enhance your own
professional/personal development, or investing in
yourself, is a primary responsibility that owners of small
service businesses often forget to do when they've got lots
of business. Taking the time to read just one more article
or go to just one more teleseminar or professional
conference when you've got your plate full with clients is
probably not on your top 10 list of preferred activities.
However, remember that your clients are looking to you for
cutting-edge information to best help them with their
problems. Without this continued learning, you may find
yourself quickly left behind.
Here are some resources that I read regularly and highly
recommend to keep me in the loop to better serve my clients
and enhance my own business:
Technology:
--PC World, PCWorld.com (I subscribe to the print version
of this magazine)
--Steve Bass's Home Office newsletter (email newsletter)
from PC World, http://www.pcworld.com/newsletters/index.html
--Lynette Chandler's Tech Based Marketing Blog,
http://techbasedmarketing.com/blog/
--Sandra De Freitas' Tech Coach for Coaches (email
newsletter), TechCoachforCoaches.com
Marketing:
--Joan Stewart's Publicity Hound's Tips of the Week (email
newsletter and blog), PublicityHound.com
--Straight-Shooter Marketing by Alexandria Brown (email
newsletter), EzineQueen.com
--Marcia Yudkin's Marketing Minute (email newsletter),
Yudkin.com
--Robert Middleton's More Clients (email newsletter),
ActionPlanMarketing.com
--John Jantsch's Duct Tape Marketing (email newsletter and
blog), DuctTapeMarketing.com
--Ralph Wilson's Web Marketing Today (email newsletter),
WilsonWeb.com
--Cathy Stucker's Bright Ideas (email newsletter),
IdeaLady.com
--David Frey's Marketing Best Practices (video newsletter),
MarketingBestPractices.com
--Fabienne Fredrickson's Client Attraction (email
newsletter), ClientAttraction.com
--The Blog Squad's Savvy eBiz Tips (email newsletter and
blog), BlogSquad.biz
--Kendall Summerhawk's Weekly Marketing Wisdom (email
newsletter), KendallSummerhawk.com
Personal Development/Inspiration:
--Barbara Winter's Joyfully Jobless News and Winning Ways
(email and print newsletters), BarbaraWinter.com
--Valerie Young's Changing Course (email
newsletter),ChangingCourse.com
--Cheryl Richardson's Life Makeover (email newsletter),
CherylRichardson.com
--Notes from the Universe (daily emails),
http://www.tut.com/nftu.htm
--Rebecca Hanson's Museletter (email newsletter and blog),
LawofAttractionTrainingCenter.com
Writing/Self-Publishing:
--Dan Poynter's Publishing Poynters (email newsletter),
ParaPub.com
--Penny Sansevieri's Book Marketing Expert Newsletter
(email newsletter), AMarketingExpert.com
--John Kremer's Book Marketing Tip of the Week (email
newsletter), BookMarket.com
--Gail Richard's Author Smart (email newsletter),
AuthorSmart.com
Speaking:
--Speaker Net News (email newsletter), SpeakerNetNews.com
Getting Organized/Feng Shui:
--Vicky White's Design Your Life (email newsletter),
LifeDesignStrategies.com
--Beth Schneider's Process Prodigy (email newsletter),
ProcessProdigy.com
General Business Management:
--Joan Friedlander's Business Your Way (email newsletter),
LifeWorkPartners.com
This list is just the tip of the iceberg for me. New
sources come to light every day. Set aside at least 3
hours per week for your own self-education. Your clients
will thank you and your business will grow!
----------------------------------------------------
Online Business Resource Queen (TM) and Online Business
Coach Donna Gunter helps independent service professionals
learn how to automate their businesses, leverage their
expertise on the Internet, and get more clients online. To
claim your FREE gift, TurboCharge Your Online Marketing
Toolkit, visit her site at http://www.OnlineBizU.com . Ask
Donna an Internet Marketing question at
http://www.AskDonnaGunter.com .