The Perfect Wealth Formula: Is It Just Hype?

"Discover the secret tools the top 5% of master marketers
apply online."

That's the exact proclamation the Perfect Wealth Formula
website makes, but is this statement hype or real? Well, to
find out I decided to become a member of the Perfect Wealth
Formula myself so I could develop my own personal opinion
of this online business opportunity.

If a business is going to last for a long period of time it
needs to sell real products rather than hype up empty
substance if it's going to be able to compete in the
marketplace. This is an essential key that has a large
influence on all clients who get involved.

To become a member of Perfect Wealth Formula I had to pay
$697 dollars. After paying I quickly set up my login name
and password and was given access to the members back
office where all the products are located.

The Products:

The products are digital downloads and videos of how to
make money on the internet. There were approximately 30
digital e-books and two dozen videos of Jason Pearson
giving step-by-step instructions on different strategies
and techniques of internet marketing.

Jason Pearson is the creator of the Perfect Wealth Formula
and is the author of all the e-books and video training.

My Opinion:

I was very impressed at how detailed and easy to understand
the video instructions were. Each video clearly
demonstrated what marketers need to perform in order to
make money online. I know this because I learned a lot of
new things myself.

The e-books were also of high quality in my opinion because
they were original compositions from Jason Pearson
personally. I found the digitally written materials
informative in addition to being original.

As you already know there are a lot of people trying to
make money online. The difference between success and
failure is the amount of knowledge a marketer obtains and
applies to their respective businesses. This is the reason
why I believe original and real knowledge of how to market
is a real and valuable product that should be a legitimate
basis for a long lasting business.

Compensation Plan:

The Perfect Wealth Formula offers buyers the ability to
become an affiliate and resell their digital products of
marketing knowledge for a commission.

The pay plan is structured on two commission levels within
a 2-tier infinity compensation plan. The first level is the
Bronze and the second level is Silver.

The Bronze level sells for $697 while the Silver level
sells for $1697.

A $400 commission is paid to an affiliate when the Bronze
level is sold and a $1000 commission is paid when an
affiliate sells the Silver level. In addition to making
money on the first tier, there is also an additional second
tier where an affiliate earns an additional $100 or $200
when their new member makes their own Bronze and Silver
level sales respectively.

The Perfect Wealth Formula Opportunity:

My opinion is their products are of value and the
compensation plan is lucrative. Due to those two factors I
believe Perfect Wealth Formula will be more than just a
flash in the pan.

I also believe that the 2-tier infinity compensation plan
which is currently unique in the online marketing industry
will continue to expand and grow with new online
money-making opportunities in the future.

----------------------------------------------------
Tim McGaffin graduated from the University of Utah with a
degree in journalism. In addition to writing, Tim has
helped many businesses succeed online with internet
marketing. For more info go to:
http://www.PerfectWealthFormulaDirect.info

6 Secrets to Designing an Effective Website Opt-in Form

The one asset that is considered to be the gold in your
online business is your email list. I constantly tell my
clients that their #1 goal at events and primary call to
action in their online marketing strategies should be to
asking people to join their list.

The best way to get people on your list is to create an
effective opt-in form on your website. An opt-in form is a
sign up form on a website that asks for key pieces of info,
like email address and name, for example, in return for
sending the visitor something of value, like a free report
or ezine subscription.

What are the criteria that need to be considered in the
design of this form?

1. Page Placement. On what page of your website should
your opt-in form be placed? That's easy -- every single
page of your site. Most people erroneously believe that
every visitor will come to their website through their home
page. Nothing could be further from the truth. Because
every page of your website is a possible landing page,
ensure that someone can opt into your list from whichever
page they are taken to within your website. In fact, about
60% of my traffic comes to my site through one of the
articles I have written, and so I have my primary call to
action -- an opt-in box for my ezine -- visible on every
page of my site.

You can even add this strategy to the checkout process when
someone makes a purchase from you. Add a check box to join
your list to the checkout page of your shopping cart, ask
the purchaser to opt-in to your list via the thank you page
your purchaser is sent to after purchase, or include the
request in the email autoresponder follow up that the
purchaser is sent post-purchase.

Another place to insert your opt-in form is at the end of
any articles you have on your site or your blog. Create
some short (1-2 sentence) sales copy that ties your content
in with an offer to opt into your list. If the visitor
liked what he read, you'll catch him at just the right
moment to want to opt-in to your email list.

2. Location on Page. Marketing wisdom says that the best
location for an opt-in form is the upper right corner of a
page. Regardless if it's on the right or the left, the
opt-in box definitely needs to be "above the fold", to use
an old newspaper term, i.e. in the top of the page that's
immediately visible on the screen so that the visitor will
not have to scroll down to see the opt-in form.

For maximum impact, the opt-in form needs to stand out and
be noticed. Putting the opt-in form into a box with a bold
outline or eye-catching color will help, as will creating a
graphic icon that the visitor will immediately see, like an
image of your ezine or your special report or bonus ebook.
In order for your visitors to take action, your opt-in form
needs to be the first element on your page that attracts
their attention.

3. Type of form. There are two basic types of forms you
can use for your opt-in form: an inline form and a popup
form. The inline form is the traditional form you see on
many websites that request the visitor to fill in his email
address and name, for example. The pop-up form, or
pop-over form (which is unblockable by pop-up blockers), is
disliked by many people. However, from my experience, the
pop-over form (one that slides onto the page from the top
or side of a page or one that jumps into a page and bounces
a bit (also know as a hover ad) is very effective, provided
it is used properly.

Your best strategy is to use a combination of the two
forms. Make sure that your inline opt-in form in present
on every page of your site, and use the pop-over form
selectively throughout your site only on certain pages.
Don't ever use the pop-over form by itself, as having that
repeatedly appear in front of your visitor is a sure way to
annoy him and cause him to immediately leave your site.

4. Opt-in Benefits. Why would someone want to part with
his name and email address for you? Your visitor is
seeking the WIIFM (What's In It For Me) factor. There has
to be a very compelling reason for your visitor to part
with his name and email address these days. One way to get
that information from your visitor is by offering a free
email newsletter, but even today that's not usually enough.
In order to get a visitor's attention today, you have to
up the ante and offer a free report, ebook, audio or video,
or ecourse that helps the visitor solve one of the pressing
problems that led him to your site.

In order to build that trust and confidence and further
bolster your opt-in success, let your visitor know your
privacy policy, or how the email address will be used; set
expectations for how often and on what occasions he will
receive emails from you; and what happens next in the
signup process.

5. Information to collect. How much information is a
visitor willing to give you? For many years simply an
email address was considered adequate, but with the advent
of broadcast services that have well-developed features
that let you personalize email broadcasts, you may want to
request additional info. At a minimum, get the first name
and the email address of your visitor. If direct mail
marketing or telemarketing is a part of your future
business marketing strategy, you may want to collect
mailing address, city, state, zip, and phone number as
well. However, if you make that information mandatory, you
may lose many opt-in opportunities. If you want to collect
this extended information, put asterisks on your opt-in
form to denote which fields are mandatory (like name and
email address) and which are optional. You'll be surprised
at how many people will give you their mailing address just
because you asked for it.

6. Post-form process. Create an online video or one-page
tutorial with screen captures to walk your subscriber
through the next desired steps in the opt-in process. Most
visitors don't want to think, so if you can take them by
the hand and show them step-by-step how to get on your
list, they will happily follow along and do as you ask.
This is especially helpful for newbies who may not have
experience in joining lists.

With an effective opt-in form and opt-in process, you can
exponentially increase the size of your lists in a very
short time. Then, you have a ready and willing list of
potential clients to whom you can begin to market your
expertise, products, and services.

----------------------------------------------------
Online Business Resource Queen (TM) and Online Business
Coach Donna Gunter helps independent service professionals
learn how to automate their businesses, leverage their
expertise on the Internet, and get more clients online. To
claim your FREE gift, TurboCharge Your Online Marketing
Toolkit, visit her site at http://www.OnlineBizU.com . Ask
Donna an Internet Marketing question at
http://www.AskDonnaGunter.com .

Using Hyperlinks and CSS in Your Website

A class is the blueprint from which individual objects are
created. In Java, a class is used to show a set of like
items.

Here is an example of a hyper link going to a site using a
class: <a href="http://www.mysite.com" title="Home
Page">Elite Web Strategies</a> a:link { color: #000000;
background-color: #ffffff } a:visited { color: #0000ff;
background-color: #ffffff } a:hover { color: #0000ff;
background-color: #ffffff } a:active { color: #ff0000;
background-color: #ffffff } So what is each part used for?

* "a:link" will specify what the hyperlink looks like on
the page. * "a:visited" will specify what the hyperlink
looks like once it has been visited (clicked on). *
"a:hover" shows what the hyperlink will look like when
hovered and * "a:active" specifies what the active link
will look like.

In the above example you'll also notice both color and
background colors are designated. Color indicates the
actual color of the font, followed by the hex code for the
color you want. The background color is the color behind
the text itself, followed by the hex code for that color.

It's important that these hyperlinks are written in the
proper order which is why they are put in a class such as
above.

CSS Link Specificity - How to Put Your Links in Order

There is an acronym to help you remember the proper order
to place your links in. You might think of something to
help you remember it easier but some people simply remember
LVHA. This simple acronym, LVHA will help you get your
hyperlinks in the right order every time.

LVHA stands for:

1. a:link 2. a:visited 3. a:hover 4. a:active

LVHA is the order you should designate your link rules in
the CSS so they work together. The way that it is designed
to work in CSS, each selector has specificity. So just like
anything else in the cascade, if there are two selectors
that are both applied to one element, the one with the
higher specificity is applied. If you put them in the wrong
order, you could end up with a page that isn't showing your
style rules as you intended them.

The only two that you can change the order on are the
a:link and a:visited (primarily because a link is only
either or, never both). You can change many things with
links, but always keep in mind that specificity so that
they show properly on your page.

Here is an example of a potential problem and how it is
corrected.

Problem Order

a:link { color: #000000; background-color: #ffffff }
a:visited { color: #0000ff; background-color: #ffffff }
a:active { color: #ff0000; background-color: #ffffff }
a:hover { color: #0000ff; background-color: #ffffff }

If you use the above CSS, all of it will work except the
active rules. Those will not show. This is because the
active has to come after the hover to follow the LVHA
format. If the active is placed before the hover, it breaks
that part of the class.

Simply swapping the places of the active and hover will fix
the order of the cascade and allow it to all work.

Correct Order

a:link { color: #000000; background-color: #ffffff }
a:visited { color: #0000ff; background-color: #ffffff }
a:hover { color: #0000ff; background-color: #ffffff }
a:active { color: #ff0000; background-color: #ffffff }

Following the LVHA rules will help you keep your CSS
hyperlinks in the right order to comply with W3C.

----------------------------------------------------
– Resource Box –
This article may be distributed freely on your website, as
long as this entire article, including working links and
this resource box are unchanged. For more tools, tips, and
tricks of the trade, go to:
http://www.elitewebstrategies.com - Empowering You to
Empower Your Business. Copyright 2007 Larry Lang All Rights
Reserved. Lang Enterprises Inc.

Affiliate Ebook Marketing Series - Promoting Affiliate Ebook Marketing by Word of Mouth

Affiliate ebooks are something that are starting to become
quite popular. An Affiliate ebook is an ebook that is
written by one person and used by others to promote their
affiliate links. The ebook is created to allow a person to
insert their affiliate IDs into the ebook. This can be a
great way to earn money with affiliate programs.

An affiliate ebook does not sell itself, though. A person
has to get into affiliate ebook marketing. Affiliate ebook
marketing can take on many forms. One way to do affiliate
ebook marketing is through word of mouth.

Word of mouth advertising is the oldest form of marketing
and it can be quite successful when done correctly. Word of
mouth is simply people telling other people about the ebook.

The best way to take advantage of word of mouth marketing
is to have good product. It is clear that when a person
really likes a product they will tell others about it. So
by having a good ebook a person can be guaranteed people
will talk about it. This can be done by choosing the ebook
wisely or by using an ebook that gives the permission to
alter the content. That way a person can rewrite things to
make it a better ebook.

Another way to start word of mouth marketing is to get the
ball rolling yourself. A person should tell others about
their ebook. They need to talk about it a lot. This can be
done online or offline. The important thing here, though,
is not to sound too much like a sales person. It demands
being casual about it and not being pushy.

Word of mouth marketing will only work if people talk and
keep talking. A person has to give them something to talk
about. It really needs to be compelling and interesting.
The ebook should offer them something new, something they
can not get anywhere else.

Managing word of mouth advertising can be tricky. It is
hard to monitor results and to see just how well it is
working. However, that does not mean a person should not
give it a try. After all, word of mouth marketing is free
and it does not take a lot of time.

Ebook affiliate marketing is something that has to be done
in order to make a profit. It always helps to try out
different methods and it never hurts to try out free
marketing methods. That is why word of mouth marketing is
great option when it comes to affiliate ebook marketing.

----------------------------------------------------
Henry Schweizer runs the Ebook Sphere site. Everyday you'll
find a new review for affiliate ebook marketing e-books,
software and resources especially for ebook writers,
publishers and sellers.
Check it out at: http://www.ebooksphere.com

3 Business Models for Creating Wealth on the Internet in 2007

The Internet has the potential to make you rich! I am sure
you have heard it over and over again. Everybody knows you
CAN get rich using the Internet, but HOW?

Over the last 9 years, I have researched hundreds of
Internet business opportunities... I have purchased dozens
of Get-Rich Information packs... I have listened to over
100 audiobooks on how to prosper using the Internet... I've
been to countless seminars, some costing as much as $3,400
to attend! And I've tested all the tips, tricks and
techniques to find out what works and what doesn't.

What I discovered was that there are three distinct
business models that you can use to create wealth with the
Internet whether you are looking to make an extra
$500-$1500 a month or a day! One method I am using right
now is generating $367 to $1503 of passive income every
single DAY"'

And I do it all from the comfort of my home... with no
employees...

Would you like to learn how?

In this article I will give a brief overview of each of the
three business models. Then, in upcoming articles I will
discuss each model in greater detail along with direct
links to resources I have used that are working for me
RIGHT NOW!

*** ONE SECRET That All 3 Models Have In Common ***

As you learn about all of the models, you will notice one
thing that they all have in common. That one thing is
called "leverage."

What is leverage?

J. Paul Ghetty once said, "I would rather have 1% of the
efforts of 100 men than 100% of my own efforts."

J. Paul understood leverage. Some of the models that I will
present will leverage the efforts of hundreds and even
thousands of other people to produce an income for you...

In other business models we'll use computers and technology
to create leverage.

In either case, leverage allows you to earn money while you
sleep... while you vacation... while you spend time with
your family....

Leverage is the secret to financial freedom!

*** Business Model #1 - Network Marketing ***

Network Marketing, or Multi-Level Marketing (MLM) has
bloomed into a multi-billion dollar business. Even with all
of this success, we still run into people today that call
it a pyramid-scheme....

Network Marketing allows you to start a business at home
that is similar to a franchise. However, there is no
franchise fee of millions of dollars. Instead, you pay a
small entry fee, some as low as $35 to become a
distributor. However, you get the backing of a major
corporation to support you and to help you build your own
home business.

You also get the opportunity to go International with your
home business with some network marketing companies
reaching into 60 or more countries!

MLM has come a long way, baby!

The unique thing about Network Marketing is that your
upline is actually motivated to help you succeed. (Unlike a
BOSS who doesn't want you to know what he knows - or you'd
take his job!)

I have been (and still am) involved with 6 different
network marketing companies... I will tell you about the
good, the bad and the ugly in an upcoming article on
Network Marketing.

*** Business Model #2 - Affiliate Programs ***

Affiliate programs have become very successful over the
years. There are so many available right now that it has
become the quickest and easiest way to make money on the
Internet.

Basically, affiliate programs are ways that you can promote
somebody else's product or service and get paid for it.

This is usually done by a banner ad, or announcement to a
customer or other specialized list.

If you currently have a high traffic website, you should be
participating in at least several different affiliate
programs. Nowadays, there are networks of affiliate
programs that take the threat of not being paid out of the
picture. (It used to be a problem when everyone was running
their own...)

If you have a lot of time on your hands, and no money at
all to get started in Network Marketing, than this is a
great option to start out with.

I will tell you where to find these networks and how to get
started in an upcoming article on Affiliate Programs.

*** Business Model #3 - Information Marketing ***

What is Information Marketing?

Basically it is taking something that you love doing and
writing articles, ebooks and even creating teleseminars and
live seminars.

It might sound like a lot of work, but you start small and
work your way up.

I will be showing you how EVERYBODY has at least one
special skill or ability that can be turned into an ebook
and sold online... Really!

I recently attended a seminar that cost $3,400 to attend.
This 3-day seminar was packed full of hundreds of tips and
techniques to build an Information Marketing business.

I will be passing what I learned onto you through several
upcoming articles....

All of the business models that I have presented have the
power to create six and even seven digit incomes in as
little as 9 months!

I will go into *much* greater detail on each of these three
business models in upcoming articles on each one. I will
also be providing updates of current progress to those of
you on my mailing list, so be sure to join!

God bless...

----------------------------------------------------
Sean Gum is a leading Internet entrepreneur who specializes
in finding quick and easy ways to earn money online with
little or no investment. He offers a free newsletter on how
to create wealth on the Internet utilizing three distinct
business models. Sign up for free at http://www.SeanGum.com
.