Thursday, March 20, 2008

Product Launches - How To Design Your Own 4-Figure Launch Days

Product Launches - How To Design Your Own 4-Figure Launch Days
Even had a product offer pound your inbox and your receive
different mailings about the same product from different
list owners? I have! You probably have too if you are
subscribed to a few marketing lists. The truth is, some of
these products reach 5-figure launch days. But the big myth
is that these launches only occur in the Internet marketing
niche. That's an idea of a close world view, to be honest.
Because such launches also happen in other niches.

You can design your own 4-figure launch day in your niche
market, if you think big, create a big plan and work that
plan. It's a numbers game. The more joint venture partners
you contact, the more joint venture partners you are going
to have. You will get more traffic, more leads and more
sales.

The most important word in product launches is 'buzz'. You
have got to create that small buzz in your market. When you
have joint venture partners mailing out a promotion for
you, you have created that buzz. People will start posting
on forums about your product. Of course, your product
should be a quality product so that it will receive more
good reviews.

What you will want to do is create a pre-launch page and
build a pre-launch list for your product. When it gets
closer to launch day, offer the product to your exclusive
list before it goes live. This is a great way to make your
list feel special. You can track conversion rates to see
how well your product and sales letter is converting.

Often when launching a new product, it is easy to overlook
the pre-launch phase. The pre-launch phase is the phase
between the creation of your product and the launch day.
This is the phase you should use to warm your market up to
your upcoming product launch. In other words, you "salt"
the market until they are thirsty for your product on
launch day. The pre-launch phase is what creates a buying
frenzy.

Firstly, what you need to do to create a pre-launch buzz is
to create a pre-launch page. You should offer a free report
on this page that acts as a teaser to your main product.
Your should capture people's emails on this page so you can
follow them up for the launch itself.

On the page, you should have a timer that counts down to
the launch day. This creates huge anticipation. You can get
these timers from Javascript sites like HotScripts.com.

Next, you should contact potential joint venture partners
to launch your product. You can find joint venture partners
on Clickbank's marketplace or just by searching through
listings on Google to find other entrepreneurs in your
niche. Approach them and ask them to promote your product.
Give them an incentive to promote your product by doing
perhaps a cross-promotion, offer huge commissions and even
affiliate contest prizes. You must do everything you can to
help your partners succeed with your product launch because
they will be your main generators of traffic. Your success
depends on their success.


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Fabian Tan is the author of the free 51-Page Report:
"Murder Your Job: How To Build Cash Sucking Autopilot
Businesses In 30 Days Or Less!"
Head over to http://www.MurderYourJob.com to get your free
copy now before it's gone!

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