Sunday, March 30, 2008

Effective Ways Of Using Squidoo To Promote Your Business

Effective Ways Of Using Squidoo To Promote Your Business
Promoting your business site with Squidoo is one of the
most effective affiliate marketing methods, right beside
article marketing and blogging. It has become one of the
most popular online marketing trends for a good reason.

Squidoo is an online community of lensmasters. Lensmasters
are Squidoo members that create content on Squidoo via
Squidoo lenses, one-page information sites that serve to
inform people of a certain topic or subject and to point
the way, providing links to products, sites or giving
product reviews.

Squidoo has many different aspects, such as member
interaction via commenting on lenses, joining relevant
groups or rating other members lenses. Promoting your
affiliate sites or products on Squidoo has been made very
easy and is actually welcomed, which is uncommon on the web
today.

One of the best things about Squidoo is that the content
created on it ranks extremely well in the search engines.
It is highly optimized and many lenses to this day have
made it to the first page of Google and other search
engines with virtually no effort beyond making the lens and
publishing it. This is probably the most important part of
Squidoo.

Squidoo lenses give you the ability to rank very high in
the search engines for your selected keywords, while giving
you the ability to get high quality backlinks to your site,
give your site or blog big exposure. Also, you can make
affiliate sales directly from Squidoo by providing people
info on a certain subject and then directing them to
selected products from stores such as Amazon and Ebay.

There are some things that you need to remember when using
Squidoo to promote your personal website, affiliate page or
squeeze page where you capture subscribers to your
newsletter.

1. You must create quality content. Period. That means info
that people can actually use.

2. If you have your own website, be sure to link to it from
your Squidoo lenses and use an anchor text with the
targeted keywords that you want your site to compete on in
the search engines. This can give a great boost to your
site's search engine rankings.

3. Use social bookmarking to get the word out about your
lens. This will give you more backlinks and more readers.
And more sales.

4. Update your lenses at least one per week if you want to
make a long term profit from them. There are two reasons
for this. First, the more you update your lens, the better
it will rank in Squidoo, which can give you more
credibility as an expert on the subject. Second, you can
track the click through rate and tweak the content to be
more appealing.

5. Post constructive comments and compliment other people's
lenses. This will give you more traffic to your own lenses.

6. When you decide to create a lens, Squidoo will give you
your own page that looks like this:
Squidoo.com/nameofyourlens. Be sure to choose the name of
your lens carefully, as well as the title of your lens. It
must be something that clearly tells people what the lens
is about.

Squidoo is a powerful asset for everyone who wants to make
money online. Use it to get the word out about your site
and to build your credibility, to create more presence in
the search engines and to make sales. And then more sales.


----------------------------------------------------
Josip Barbaric is a successful affiliate marketer and a
Squidoo lensmaster. If you want to learn more on how to
effectively promote your business and make money online,
visit Josip's affiliate marketing guide at
http://www.heaven4affiliates.com

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