With so many blogs on the internet and so many more started
everyday you have to wonder what kind of problems people
who blog might have. In this article we look at the number
one problem most bloggers face.
And that problem is keeping their blog current. Current
meaning posted in on a regular basis. How many blogs have
you seen that start out like gang busters and then have not
been written in for several weeks or even several months.
Because people who visit your blog will not come back
unless they like what they read you owe it to them to keep
it current. At the very least that means a couple of new
articles per week. Depending on the theme of your blog it
could be more like several times per week. If you want
repeat traffic you have to get on a schedule and stick to
it.
If you are not sure how often to post look at what your
competitors are doing. This is the model you should strive
to achieve. If you are into blogging to make money your
income as well as your reputation depends on keeping up
with the competition. You just can not do that blogging on
an inconsistent basis.
If you were to chart your blog posts and traffic then you
would hope to see an arrow pointing up on a steady incline.
You would hope to see a straight line across the page if
you are just being consistent. If your graph looks like a
roller coaster ride you need to find the time to correct
that.
Many people who write in their blogs have full time jobs
with kids and other things in their lives. This makes it
hard to always be able to blog. You need to find time
everyday to research, write, submit, and social bookmark
your posts. Depending on your schedule you may want to make
that the same time everyday.
Many bloggers do it first thing everyday before they get
into their hectic schedule. Then if you do miss a day it
will not affect you much because you already have so many
posts made. And you will be able to get back on track
tomorrow.
Understand that your blog posts do not have to be 1000 word
masterpieces. Many times a well written informative article
of 200 words is enough and can be done fairly quickly.
Another thing to look at is writing several posts in
advance and then all you have to do is submit them. Some
blog platforms allow you to schedule when you want the
posts to be made ahead of time. This is even better when
you have a busy week and do not want to have to remember if
you submitted your article that day.
I like writing ahead of schedule for bloggers who are
writing a series or on one theme. You can sit down on a
sunday and in a couple of hours knock out your whole week.
Then set it up to publish when you want and you are done
for the week.
How important is posting everyday or on a regular basis.
Major blogs have guest bloggers when they are on vacation
or unable to post. One idea is to actually have several of
your readers write for you. Your readers will enjoy that
and you can even run contests on who was the best guest
blogger for the week.
When you do this make sure you have read some of your guest
bloggers articles before you agree to let them write for
you. It is still your blog and can reflect bad on you if
you have poor quality material in your blog.
So there you have it. Keeping your blog current is the
number one problem faced by bloggers today. Hopefully this
article has convinced you to work a little harder and not
falling into the trap of posting on an irregular basis.
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