Thursday, September 6, 2007

Static Authority Sites vs Dynamic Authority Sites

Which way to go? What to read? In today's world each and
every topic needs some research. We need to have good
information and perfect facts about every hard and soft
news floated. By static authority sites we mean the sites
in which the information always remain static and never
change. We can compare a static authority site to a news
paper. Like once news printed cannot be changed,
information in a static authority website once published
can never be changed till next edition just like a
newspaper and book.

On the other hand when we talk about dynamic authority
sites we talk of those websites which are free and have a
free flow of information. The dynamic authority websites
use programming in addition to the layout to not only allow
the flow of data in and out but to make a very meaningful
and fruitful relation with the data. An online business
directory allows all types of businessmen to open up their
profiles and allow them to sign up. Individual can make
their own profiles and carry on business through web.
Visitors to the site may sign in to the website and search
for all the information they need.

The dynamic authority websites empower individuals with the
ability to upload their views in reference to the context.
This facility is not available in static authority
websites. These web sites do not allow individuals to
upload their ideas and views in the sites. Visitors can
read through the information but no personal views can be
presented in these types of sites.

We can further look into the financials aspects when
launching such sites. If the business is small then it is
good to go for static authority websites. And if there are
not a lot of products to display then people can go for
static authority websites. But if there is a big business
to launch and has a lot of information to offer then one
can go for dynamic authority websites. Dynamic sites offer
a whole host of direct and related information as well as
allow visitors to give their own angle and opinion creating
a two-way flow or share of information.

A simple example of this choice would help you understand
the difference better. If you want to book or rent a small
house you can go for the static authority website where you
can get some area specific information about the price,
options and contact information. But if you want multiple
options and want to go through your house hunting process
with a real estate broker then it is better to opt for a
dynamic authority website which will have multi-layered
information and databases to match your search.

In order to be better profiled for your online business,
and get the best results from your Internet marketing
strategies, opt for a dynamic site. It gives a
comprehensive feel to your content and since it is
reciprocal in nature, it goes a long way to make your site
an authority website.


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Cory Threlfall is an Internet Marketer and website
developer. He publishes a blog called Strategic Online
Business and Marketing Tactics on a weekly basis at
http://www.corythrelfall.com . He also built a Squidoo Lens
with Video, Articles and Diagrams for people interested in
Authority Site Building -
http://www.squidoo.com/authoritysitebuilding and recommends
The Authority Site Center -
http://www.corythrelfall.com/recommends/ASC.html

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