I read in an article today that you could start an Internet
business with little to no money, have it up and running
within a matter of hours, and start producing profits
immediately. Fantastic. Amazing. Wow. Count me in.
But then there was a little bit on the end that said - 'if
you know what you're doing.'
And here's the catch - do you know what you're doing? Is it
really possible to start an Internet Business overnight on
a shoestring? Because if you don't manage your expectations
at the beginning, you'll become disheartened and dejected
and fall off the wagon before it's even got rolling.
The article went on to talk about Autoresponders, ftp, web
design, HTML and so. And rightly so. These are all integral
parts of getting your Internet Business up and running. But
on a shoestring? Overnight? Come on.
There was only the slightest hint of a learning curve in
the article. And who is going to be on your shoulder to
motivate you and push you and make sure you get things
done? And where do you look for the right cost-effective
tools.
Let's be really honest, it will take more than a few days
for a non-techy to get there head around designing and
posting a website. Deciding who you want to host your
domain can be as confusing as which Autoresponder product
you should use.
So what is really achievable? What are the real timescales?
What are the real costs?
It's apparent to me that it depends on the answer to a lot
of questions. Questions that you need to think about and
answer honesty so that you can manage your expectations
from the start. Do you already have a product? Do you know
your market? Do you really know your budget? What type of
web site are you going to use? How are you going to market
your product? How are you going to get customers to visit
your web site? How much time do you have to research all
this? And so on, and so on. Because the answers to these
questions will determine how long it will take to get your
business up and running and how much time you will waste
focusing on the wrong things.
My point is this. We all need help and assistance when we
start something new. We all need someone to hold our hand
and guide us every now and then. We all need someone to
help motivate us and encourage us when we lose focus. We
all need a plan of some kind; a strategy. We all need
someone to challenge us with the right questions.
We must manage our expectations from the outset BUT that
doesn't mean we don't aim high!
Also, we're all basically lazy and want to get all this
help and advice and support in one place and preferably for
nothing. We want it in a form that we can easily
assimilate. We probably want it in a visual form rather
than in a book or on a web page. Just like speaking face to
face with our work colleagues, we prefer to see their lips
move.
So perhaps we should be seeking a mentor who has done it
all before. Someone who can coach us and show us and keep
us motivated. Because let's face it, it's never as simple
as people say - or is it?
----------------------------------------------------
If you are seriously about starting an Online Business,
visit http://www.curzon-bacak.com
Curzon Multi Media Ltd specialise in Workshop and Seminar
DVDs from some of the world's leading Internet Marketers.
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