When I was watching a video of a World Leading Internet
Marketing Guru's Seminar and heard that there was a twelve
year old student making $10,000 a month on the Internet I
was really hacked-off; 12 year olds aren't meant to be that
successful. It's not right! They should be doing their
homework. They should be seen and not heard!
It really bugged me. How can a kid make $10,000 a month
while I'm driving up and down the motorway and slogging my
guts out? It seemed totally unfair. I kept wondering, what
does a 12 year old have that I (as an adult) don't?
The video I was watching was about starting up your own
Internet Business. Something I was desperate to do. And
what seemed to rub salt in to the wound was the kid's
business was about Lego. Toys! I ask you.
I've been working in IT for over 20 years and I felt that I
must have something, some knowledge that I could impart to
my financial benefit. But I was struggling to identify my
product. Was it tips on risk and issue management? Was it
the best templates I've seen over 20 years? Was it
articles? I just could not work out where to start.
Then something occurred to me. One of my main skills was
spotting 'paralysis through analysis'. Over the years,
time and time again, I've seen projects and programmes of
work stall and fail because of some kind of paralysis.
Managers were unable (or unwilling) to make decisions and
inject some kind of momentum in to key tasks that were
often quite clearly defined but floundering. It soon
became apparent that I had fallen in to the same trap; I
was reluctant to make the decisions and take the action
that was needed to make things happen in starting my own
Internet business. I was constantly thinking and
procrastinating and researching and pondering but not
taking action. I allowed myself to become confused about
so many issues. What products? What marketing campaigns?
What customers? What price? It got worse when I started
hearing about Adwords, Viral Marketing and Autorepsonders.
How could they work for me?
One minute I liked my ideas, the next I doubted they could
ever work. I started to doubt my every move and found I
had stalled. I was literally paralysed. Hoisted by my own
petard. The key point the workshop made was that kids see
things for what they really are; Simple. I had to start
thinking more like a child. Kids don't worry so much. They
use short words and simple sentences. They aren't cynical
like most adults. They are more trusting. And when they
make a mistake, just like falling off a bike, they jump
straight back on and peddle like mad. They soon forget. As
an adult, I often use overly complex words and sentences.
I'm less trusting of other people. I sometimes distort
things by looking for angle; what's in it for me? Sometimes
I exaggerate too much. And more often than not, I dwell on
my mistakes rather than move on as positively and quickly
as I should. So here I am trying to embark on a new
Internet based venture and trying to find the 12 year-old
in me. I'm trying to keep things simple. And you know,
it's actually working.
I only need one product, not five. It doesn't have to come
in 4 colours, one will do. I don't have to spend $000's on
branding and marketing. I don't need a really fancy web
site to start. And so on...
Slowly, I'm undoing all those negative thoughts and traits
that have held me back from making the progress that I
should have made.
I must have used the phrase 'KISS - Keep It Simple Stupid'
a thousand times. But it's not until now that I truly
understand what it means to me and the way I need to work
if I'm going to get my new Internet Business off the ground.
----------------------------------------------------
Workshops and Seminars have been invaluable in introducing
me to a simple set of steps that have allowed me to manage
my doubts and allow me to move on in a positive creative
direction.
For more information visit http://www.curzon-bacak.com
Curzon Multi Media Ltd specialise in Workshop and Seminar
DVDs from some of the world's leading Internet Marketers.
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