Webmasters and ezine publishers scramble daily to find
fresh content on hot topics for their websites and ezines.
They want to give, or sell, this information to their
insatiable audiences.
Knowledge grows exponentially, and there is a huge demand
for the latest of that knowledge to be summarized into
digestible pieces. Ebooks are a great way to distribute
that information while creating a list-building virus.
Ebooks are big with website owners and ezine publishers.
They have a much higher perceived value that just articles
although ebook are often little more than collections of
articles.
If you have the ability to write ebooks yourself, that's
excellent.
If you don't have the ability to write ebooks yourself, you
can still join the fun. You can get private label rights
(PLR) ebooks which you can claim authorship of and use
those, or you can pay a ghostwriter to write one for you
fairly inexpensively.
If you use PLR ebooks, it's advisable to make sure that the
information is accurate, and you probably also want to edit
them to match your writing style.
You can submit these ebooks to ebook directors and
preauthorize webmasters and ezine publisher to download and
redistribute them at no charge. Many websites even have
discussion boards where you can list your free ebooks.
You are probably wondering "How exactly is giving away
ebooks going to build my list?"
The answer to that question is simple.
A quality ebook on a hot topic with your website url in the
footer of every page is a viral mobile billboard. It can
spread clickable links pointing back to your sites all over
cyberspace.
In the "about the author" section of your ebook, you have
"a blank check" to tell about all of your relevant
accomplishments, and naturally you tell them how to learn
more about those accomplishments. You list urls that you
want readers to visit.
If you really want others to pass your ebooks around, let
them personalize some parts of them, perhaps changing some
links to affiliate links that pay a commission, or maybe
just changing a link on the cover that says "A Gift
From..." with a rebrandable url.
There is software like Viral Document Toolkit that lets you
take any document written in Microsoft Word and save it as
a rebrandable ebook. Using VDT, you can designate links,
or even huge blocks of text as rebrandable (changeable).
Upload your rebrandable ebooks to ebook directories, and
now you'll get even more downloads because when people pass
those ebooks along they not only pass along great
information, but they now have the possibility of even
earning a referral commission "just for being nice."
You've "incentivized" them!
Every person who visits the websites of other website
owners that offer your ebook will have the opportunity to
download it, and if you use these little twists, they'll
also want to join your list.
Inside your ebook offer an extra related bonus that they
have to visit your website to register for and download. Or
point out that the information in your ebook does change
from time to time, and encourage them to register on your
site to receive free updated versions of the ebook. If they
are really interested in the topic, they WILL register.
Here's one final way to get them to join your list after
downloading your ebook. Create an audio version of the
ebook, and offer that audio for free, but ONLY allow it to
be downloaded from your website after the opt-in.
Creating an audio ebook is as simple as calling into a
service such as AudioAcrobat, or one of the free bridgeline
providers, and reading your ebook out loud. Since most
bridgeline providers charge hefty fees for each recording
that you do, I prefer using Audio Acrobat, where I pay less
than $20 per month and can do unlimited recordings.
AudioAcrobat is at: http://williec.audioacrobat.com
Create an ebook this is on a hot topic, accurate, and full
of useful information, make parts of it rebrandable, and
then turn it loose to go out and round up thousands of
subscribers for you. It's really is that easy!
----------------------------------------------------
Willie Crawford is an Internet marketer with over 11 years
of experience at generating record-breaking sales and
massive email lists using viral marketing techniques.
Rebrandable ebooks created using Viral Document Toolkit are
a favorite tool! See the demo video at:
http://ViralDocumentToolkits.com
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