A traffic exchange is a website or a service that basically
lets business owners submit their website to a directory.
They earn credits for traffic by viewing the websites and
advertisements of other websites. It's set up as a type of
barter or credit based system. For example, if you view 3
websites then 15 people will be directed to view your
website.
Sounds convoluted for certain however traffic exchanges
have been in operation since the invention of the internet
and they work. The system increases traffic to the
websites that are associated with the exchange network.
Each exchange has their own rules and system and each
exchange is member based. Some focus on a specific niche
industry and others are very broad in scope.
Why would increasing traffic in this manner help a business
grow?
1. Traffic exchanges place your product or service in front
of new prospects that you may not have reached by any other
means.
2. Traffic exchanges give you the opportunity to see what
other businesses have to offer. You can check out your
competition or learn about new and beneficial products or
services
3. It helps you see how other businesses promote their
products and services
4. Increased traffic helps build exposure, enhance a brand
image, create a larger opt in list, and profit
How to find the right traffic exchange for your business.
There are actually several types of traffic exchange
systems.
Manual traffic exchanges mean that the user and member is
expected to surf the site manually. To click on sites and
advertisements the member has to actually click on
something. This is different from an automated or autosurf
site where members can click a button and the sites start
scrolling. People sitting and looking at the sites are
about as likely as them sitting on the couch and watching
the commercials during American Idol. Manual sites make
sure that your site is actually viewed.
The other variant between sites is that some are free and
others require a fee or a paid membership. Both are fine
and basically have the same results. Free is free and if
it keeps money in your pocket and has the same benefit as a
paid site then why fork out the cash?
Here is a list of three free traffic exchanges to check out:
- http://trafficattheraces.com - http://dragonsurf.biz -
http://www.ilovehits.com
There are literally hundreds of traffic exchange sites to
check out. Join a few, track your traffic and see if it is
worth it. If it is, if you find that your traffic and
sales increase, even if they only increase by 1 or 2
percent, then it is worth the effort and you've doubled
your return on investment.
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Joan Finholt loves books and using the internet to market
her business. She is co-owner of Bound and Determined
Books. Visit us at: http://www.boundanddetrmined.com
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