Without a doubt, selling info products is one of the best
ways to make money online... especially when selling
downloadable products. After the product is created, you
can sell it over and again, with very little cost. This
means a huge profit margin and more money in the bank.
But does size matter? How big does the info product have
to be? I'm going to answer these important questions, and
show you how you can get started selling your own info
products quickly and profitably.
Here's a little background...
When I first started making a living online I created my
own ebooks. I saw others making money selling these
downloadable information products and wanted to get in on
the profits. And I'm glad I did because I still make a lot
of money from my first ebook.
But...
It took me about 3 months to write this 289 page ebook. It
was my first ebook, and the going was slow. Plus, the size
of the project was large. So, I spent 3 months of hard
work, without the possibility of making a penny. I wasn't
getting paid for all the hours I spent working on the
ebook. I was making an investment of my time and energy on
the hopes I would make money in the future.
But here is what I failed to realize at the time. Creating
the information product is only part of the equation.
Promoting the ebook is when the work really begins (and
where the profits are). So, just imagine, you could spend
4 months or more before you see your first penny from all
your hard work.
So, this got me thinking...
Do I really need to create a huge 300 page ebook to sell,
or could I do a smaller project and take the shortcut to
profits? More importantly, do my customers really want a
huge 300 page ebook in the first place? And that's when I
decided size doesn't matter. It is the quality of the info
product that matters.
Now,, when I say the quality of the information product,
I'm not necessarily talking about the layout, photos, cover
graphics, etc. I'm talking about the VALUE to the reader.
Give your customer EXACTLY what they want and make it easy
for them to put into practice and start seeking RESULTS.
After all, that is what your customer really wants...
RESULTS!
So, when I decided to dedicate myself to teaching others
how to make an income online, I started to focus on small
reports. Since the report is small, it focuses on a
SPECIFIC topic for a specific market. There is no fluff
and filler, and it gets to the point fast. And the
customer can get through it fast and start putting the
ideas into practice very quickly.
And here's the best part...
Instead of spending 3-4 months creating the info product to
sell, a valuable, high-quality small report can be done in
a week (or less). This means you don't have to spend
months on the hopes of making money in the distant future.
You can literally see a profit in weeks!
So, if you're thinking about selling info products online,
think small, high-quality small reports instead of huge
ebooks. The project is less overwhelming and the profits
come a lot faster.
What's the topic of your first small report?
----------------------------------------------------
Edward Lomax sells his Internet Marketing small reports on
http://www.SmallReportsBullsEye.com . If you're interested
in creating a profitable small reports business, take his
Free eCourse, "How To Create An Information Empire Without
Ever Writing More Than 7-15 Pages At A Time". Sign up free
at: http://www.infoempireecourse.com
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