You do have a list, right? And you are making the most
money possible from this list, right? No! Well, let's do
something about that.
Building a list of responsive subscribers is essential for
online business success. I'm sure you know that by now.
But sometimes we don't get the maximum profit from our list
because we miss one little trick. I'm about to make sure
you don't make the same mistake.
If you have a list, you are probably...
Marketing your own products to your list.
A classic way to get people to sign up for your list is to
present a problem, and then offer a solution after they
give you there name and email address. The solution often,
entirely or in part, requires them to purchase your product.
Marketing affiliate products to your list.
If you don't have your own product, or even if you do, you
are probably recommending affiliate products. Your
subscribers have a problem, and you've researched out the
best solution to the problem which is "affiliate product
#2".
Both of these ways are excellent for making money with your
list. But I want to offer a third way for list marketers
who have their own products, or more specifically, their
own affiliate program.
You see, sometimes as Internet Marketers we get sidetracked
from the real wealth of an activity. For example, we may
focus so much on getting traffic that we don't concentrate
on the value of the traffic. Obviously, targeted traffic
is more valuable than untargeted traffic. Or, we
concentrate so much on getting traffic we forget that
building a list is more important. Getting people to visit
your site or squeeze page is one thing, but getting more
targeted subscribers on your list is more valuable.
Well, the same kind of thing happens in list marketing. We
concentrate so much on getting our product offer or
affiliate offer in front of our subscribers, that we forget
something of even more value. Turn your subscribers into
partners by having them join your affiliate program.
Yes, you want sales. When someone purchases your product
or an affiliate recommendation money goes into your bank
account. Obviously, this is important and your online
business would be dead without it. But it is just as
important, or maybe even more so, to build your affiliate
program.
Which would you rather have?
A subscriber purchases and you collect $50, or a subscriber
becomes an affiliate and is responsible for 12 sales at $25.
Sometimes we spend so much time marketing to our list that
we forget other important aspects of running an online
business. We forget that building a strong, loyal
affiliate team is also of high priority.
So, market your products and affiliate product
(responsibly) to your list. But at some point, you should
switch focus and try to partner up with your list by
converting them from subscribers to affiliates. After all,
they already know you and your product. They've either
bought the product or have seriously considered it. So,
they would make logical affiliate partners.
Don't be one of those list marketers that only promotes
products over and again. Build a relationship with your
list and offer then a piece of your business. This is a
profit opportunity you don't want to miss!
----------------------------------------------------
Edward Lomax is the creator of
http://www.bigwealthsystem.com and has put together a Free
eCourse entitled, "21 Ways To Rake In More Cash From Any
Size Opt-In List". To take your free course and start
making the money you deserve from your list, visit:
http://www.listmarketingcourse.com
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