For your affiliate marketing to truly take off, you want
your affiliates to succeed, and keep on succeeding.
The secret to maintaining successful affiliates is in
helping them succeed, and keeping them happy.
Tips to Help Affiliates Succeed
Follow up with your top affiliates at least once a month.
Send them emails with new marketing ideas and tips and
tricks on how they might be able to promote you better.
Ask them what is working for them and what is not working
for them and work together to continuously improve your
affiliate program.
Equip them with tools to succeed. The more linking options
you give them the better! Give your affiliates banners,
articles, customer testimonials, and help them write
reviews about your products and services.
Also, give your affiliates multiple landing pages to choose
from. As you learned from our advanced PPC tactic and the
tactic on building landing pages, having keyword specific
landing pages can make a huge difference. So, inform your
affiliates of your different landing pages and let them
know which landing pages are best for their site and for
their visitors.
Continue to optimize and tweak your own website. The better
your site converts, the more money your affiliates will
earn. Affiliate marketing is very competitive and your
affiliates have to make a decision on whether to promote
your product or your competitors' product.
Use your high conversion rates to attract new affiliates.
Having a payout that is within the top 25% in your field is
good enough if your site converts better; it is not a must
to offer a higher payout than your competitors.
Tips to Keep Affiliates Happy
Pay your affiliates on time every month. We personally
recommend you pay your affiliates monthly, as long as they
have earned over a minimum threshold of about $50 or $100.
Nobody likes to get paid late!
Reward your best affiliates. Here is one technique that can
work wonders in affiliate marketing. Once you have a great
affiliate that owns a newsletter with subscribers that are
looking for your product or service, offer that affiliate a
special incentive.
For example, if you regularly sell your product for $97,
then tell this affiliate that for one time only they can
promote your product at a 10% or 20% discount. You will get
increased exposure in their newsletters, which may result
in more money for you and your affiliate. However, don't
use this too often.
Nurture the relationships. Respond to their inquiries
sincerely and politely. And remind them that you are there
to resolve any issues they have, and find ways to help them
sell more. Be their friend. Your affiliates are human too!
Invest the time into building a win-win relationship with
the few affiliates who matter the most, and the money keeps
pooring in!
----------------------------------------------------
Bjorn Brands is a successful entrepreneur who transitioned
from having his own building company to a great online
business. Check out his site and see for yourself how his
FREE course can help you do the same.
http://www.moneyacces.com
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