Thursday, November 29, 2007

Website Design And Keeping It Simple

Website Design And Keeping It Simple
When it comes to the question of web design much is down to
personal preference but there are some rules which really
should be followed. The golden rule of web design is 'Keep
it Simple'.

Simple, uncluttered and clean designs which are easily
navigated make the best websites. Avoid flash, automations
and sparkly graphics like the plague. They may be very
clever pieces of programming but are an instant turn-off
for most Internet users.

If working with a designer or if you are building your site
yourself it is vital to remember that your website is the
hub of your online business; it is the virtual
representation of your company and this is one case in
which people really do judge a book by its cover. An
uncomplicated, unfussy and well laid out site will impress
your visitors and future customers.

In formulatiing your website design you need to ensure that
are your visitors receive the right impression; that you
have given meticulous attention to every detail and you
care about professionalism. You are organised, focused and
you really mean business.

A good ebusiness website will be easy to use. In ecommerce
a website which is user-friendly will win over a flashy
overwhelming site every time.

Ensure that your site loads fast if you do not want to lose
visitors. Most Internet users will leave a website if it
doesn't load completely within 15 seconds, so make sure the
pages of your website are delivered to the visitors as soon
as possible so they don't immediately click the back button
on their browser.

Another hugely important thing to remember is to test each
and every link on your site before it goes online. Broken
links are not only irritating to Internet users but will
also cause your site to lose credibility with the search
engines and slip down their rankings.

When thinking about the design of your website bear in mind
your own likes and dislikes. When surfing the web look at
other sites and see how they are designed and how their
navigation works

And, if you need to be convinced that a simple website
design is the best. Take a look at ebay and Google ' two of
the biggest and most successful websites on the Internet.
Look at how simple the designs are, how the navigation is
easy and how uncluttered they are.

If ebay and Google can keep website design simple then
perhaps you should too.


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Craig Ellyard is an Internet Business Consultant who
specialises in website design, search engine optimisation
and pay per click management. For great website design
visit http://www.craigellyard.com

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