As you surf the internet, you cannot help but be impressed
by the sheer variety of the different websites. People can
be very creative. A good web site design draws the visitor
in, puts a stamp of individuality on that particular site
and raises your online profile.
Then, there is the other side of the coin. A web site page
that looks as if not much thought or planning went into the
design. It is a mess from the word go; however beauty is in
the eyes of the beholder and web visitors maybe willing to
overlook the fact that the site was not designed by
Picasso. What they will not overlook is a web site page
that just flat out annoys them.
There are some things you can do in the designing of your
website that will not get under the skin of your visitors.
1. Where Are They Going?
You go to a web site page that looks nice and has good
content on it. You decide to explore further but you
cannot. Why? Because you are having a hard time finding the
navigation bar. When you do find it, you are taking to a
page in which you have to hunt for the right link to take
you to the desired information. By the time you do figure
out the navigation scheme, you forgot what you were looking
for.
Nobody comes online to get trapped in the Matrix. People
want information and they want it quickly. Give them a
simple clear easily accessible menu panel, which takes them
immediately to the information they want. Also make sure
no matter how deeply people explore your website, there are
clearly defined guidepost on each page which can take them
back to where they started.
This is also a good place to talk about over clicking.
Having your visitors click multiple times to get where they
want to go is an excellent way to tick people off. Do
everything in your power to get them to the information
they want in one click; three at the most. Anything after
that is just inviting them to click away from your site.
2. The Multimedia Show.
People love video and quality graphics but their first
priority is to get information. If your graphics are not an
integral and necessary part of your web page display, get
rid of them. Keep in mind not everyone has a high speed
internet connection. Excessive graphics and multimedia
presentations can slow down the load time of your website
substantially. People will just go to another site instead
of being inconvenienced. Dazzle visitors with the content
on your site first and foremost.
3. Fonts and Colors.
There are few things online tougher on the eyes than a
poorly thought out font style and color scheme. The number
one goal of your web design is to get visitors to read the
information. If people have to constantly decipher your web
content then they will not bother. Stick with a basic
design. Your color and font style should compliment each
other while affording maximum readability to your visitors.
There will never be a time when your website pleases
everyone. That is just the way it is so do not waste your
time trying to create the perfect internet web site design.
It does not exist. Instead focus on a site with easy
navigation, which is readable, fast loading and above all
contains good content. You may not satisfy everyone who
visits your website but the majority will no doubt like
what they see and read.
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Daryl Campbell invites you to get more free tips, video,
step by step coaching and up to the minute information to
help you grow your business into a long term success at the
Internet Marketing Guide http://winthemarket.com
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