Sometimes it seems like nothing is safe anymore. Whether
it's the airport or the local shopping mall, everywhere you
look there is risk upon risk. But when it comes to your
online business website, this surely isn't the case, is it?
The truth is that more theft than ever is taking place on
the internet in the form of data stealing. Credit card
numbers and identities are being stolen from business
websites that don't know how to secure their financial
transactions or that don't know how to verify information
in the first place. Here are three simple steps to help
secure your business website:
Get the Latest Security Software
In order to secure your website, you need at least SSL
encryption software on your site. This can be managed by
an outside security company (like VeriSign) or you can work
with a website designer to create your own configuration.
What this software does is encrypt the information that is
being sent from one place to another so that hackers can't
find out what the financial information is. When
information is put into your website, it is encrypted,
transmitted in that encrypted mode and then decrypted for
you or for your merchant account manager. This helps to
keep everyone's credit cards secure and your financial
transactions. By placing a small indicator of the SSL
encryption, you will also be able to calm nervous customers
and help encourage them to shop on your site.
Check the Identity of your Buyers
While you don't want to seem as though you're suspicious of
everyone, the truth is that credit card transactions can
make it easy for someone to use another's financial
information without their permission. To help prevent
this, you need to check and double check the identity of
your buyers. You can do this by not only asking for their
credit card information and name, but also their address,
their phone number, and the security code on the back of
the credit card itself (on the front for some credit
cards). This will help to improve the odds of getting
financial information that is actually in the hand of the
person who is making the purchase. And if the card comes
back as stolen, you might have enough information to help
track down this criminal.
If the customer can nor provide the correct information,
you can stall their purchase and call them to see if they
simply mistyped something.
Make Your Buying Process Secure
To be sure that the financial information isn't going to be
stolen, you need to check and double check the merchant
account that is handling your credit card transactions.
Check their reviews to see if there were any other problems
with security. Talk to them about what safety measures
they have in place and be sure that you are completely
confident in their services. These companies should also
be checking the credit card transaction to be sure that the
card wasn't reported as stolen or missing and then sending
that information back to you in a timely manner, if so.
This will help you reduce the shipment of items to sellers
that are using a card in a criminal manner.
Security is the hot topic for everyone these days it seems.
And when you're running an online business, it's not
something where you can hope for the best. Hackers are
simply getting better every day, so you need to put up
enough security walls to deter them from stealing your
customer's sense of security.
----------------------------------------------------
Scott Oliver offers free video coaching to help you build a
profitable home business FAST. Get an hour of "Website
Traffic Secrets" and "Minisite Creation Tactics" for FREE
-- immediate access here:
http://www.InstantWebsiteBusiness.com
No comments:
Post a Comment