How much "work" do you do yourself? How much time, money,
and market share are you loosing by figuring everything out
for yourself instead of using other recourses that can move
you towards profitability in a fraction of the time? If you
write down everything you do by yourself during your work
days for the next 7 days, I guarantee you'll be shocked at
all the time you waste on "figuring it out" instead of
"getting it done". Please don't confuse the illusion of
productivity simply because your busy.
What form of marketing are you using today? Is it working?
How well is it working? Are you testing other marketing
programs against your best producing marketing strategy? By
using a Collaboration Marketing Strategy, you can operate
in Parallel Streams of Productivity. This means you can, in
all practicality, double, triple, or quadruple your profit
enhancing activities by exercising a fraction of the time,
effort, and money that your most likely exerting today.
Here's an idea that could multiply your sales by a factor
of 2x in less then 30 days...
Write down the top 3 things you think you need to do to get
your idea, project, or goal to the next level. For example,
if your objective is to get more prospects to call you for
your services. Think about who else has an existing
relationship with the highest probability purchaser that
would also be interested in your laterally related product
or service. If you offer a Blog setup service for $149, you
could collaborate with a Graphic Designer (there are tens
of thousands of them out there) and offer a $49 referral
fee to the designer as an up-sale that they do for you
(Parallel Stream #1) to all their clients that they create
logos, web sites, headers, and web based videos for. The
key here is practical application of the Parallel Stream
Concept. Once you get this Parallel system in place with
one other Collaboration Actor you can repeat this process
over and over. Now your productivity can increase
dramatically while you apply another Parallel Stream to
another Collaboration Actor. In this case a Graphic
Designer, but how about an Illustrator, a Video Editor, or
a PC/MAC repair service.
How would adding this type of leverage to your existing
marketing methods help to decrease the time and efforts
your currently exerting and increase your profits? Test it
and find out, you may just be amazed at the results!
----------------------------------------------------
Christian Fea is a Collaboration Marketing Strategist. He
empowers business owners to discover how to implement
Integration, Alliance, and Joint Ventures marketing tactics
to solve their specific business challenges. He
demonstrates how you can create your own Collaboration
Marketing Strategy to increase your new sales, conversation
rates, and repeat business. He can be reached at:
http://www.christianfea.com
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