If you Work online you need to do something different
during the quiet summer season.
As I write this, it is the start of the summer season and
business on the Internet is slow. It's not that things have
gone out of fashion or anything like that, it's simply that
people are doing other things instead of spending time on
the Internet, it happens every summer.
Most types of Internet based businesses will feel the
sudden slow down because the season affects so many
different types of person. Often their customers are
mothers who are currently being kept busy with entertaining
and caring for their school-age children who are making the
most of the long summer vacation. Grandparents who would
normally visit your website will be too busy if they have
been enlisted to look after grandchildren while both
parents go out to work. Students are busy travelling as far
and wide as possible while they have the freedom to do so.
Ordinary citizens are enjoying their annual vacation in
pursuits as diverse as surfing, scuba diving, rock
climbing, visiting foreign cities or just lying on a beach
reading trashy novels.
What can you do to drum up more visitors during the slow
summer season? Not very much, unfortunately. Even a spell
of bad weather won't help a great deal: if people have
pre-booked vacations lined up, they are going to make the
best of things no matter what the weather does. Bad weather
definitely won't make things easier for anyone taking care
of kids who would rather be pursuing outdoor activities.
So, what should you do to get through the summer? Spending
extra time on your Internet business is not the answer. The
answer is, in fact, do anything but that. Make use of the
slowdown in Internet trade to do some housekeeping so your
business will be in tip-top order when summer is over, then
take yourself off to do something completely unconnected
with your business.
As an online business owner who is usually engrossed in
Internet activities, suddenly having time for yourself can
be a bit scary and you won't know what to do with those
extra hours. Growing beans can help you: it is easy to do
and is a rewarding pastime. If you have ever picked and
eaten your own home-grown beans, you will know what I mean.
Of course you don't have to grow beans (or any vegetable),
I just mentioned growing beans as an example because that's
one of the things I like to do in the slow Internet summer
season. The point is that you should do something as far
removed from your normal business activities as possible.
If there is something you always wanted to do like going
caving, or skiing or learning how to cook or paint
watercolor pictures, do it during the quiet spell when you
can have guilt-free time off.
It doesn't matter if you choose to do something worthwhile
such as helping a charitable organization or something
frivolous such as learning to dance, as long as it is
something completely different and makes you happy, it is a
good use of your time. You will benefit from the change
from Internet life and your business will benefit because
you will return to it with recharged energy levels and
renewed enthusiasm.
----------------------------------------------------
Take advantage of a quiet season to read Elaine Currie's
tips for getting your Internet based home home business
ready for a busy time at
http://www.huntingvenus.com/Articles/ten_things_to_do_in_a_l
ull.html
For articles about online writing visit
http://www.elainecurrie.com/writingtips
No comments:
Post a Comment