Can you really sell other people's products and expect to
build a profitable business online? What does it really
take to be a "Super" Affiliate?
As with most debates about affiliate marketing, there are
always two sides of the story. There's one side that says
that it is impossible to make a profit from being an
affiliate marketer, and then there's the other side
suggesting that the only reason that affiliate marketers
fail is that too many people are after a quick way of
making money online.
As an affiliate marketer you have to know what constitutes
success. For some it is making $100 a day (profit), while
others expect to make over $1,000 a day in profits. The
biggest problem is that when you start out as an affiliate
marketer you expect to make $100+ each day from day one.
When sales don't magically appear in the first few weeks
you start to panic and many just simply give up. It is the
affiliate marketer that thinks outside the box that really
succeeds.
With so many affiliates selling so many different products,
it becomes difficult to stand out from the crowd. What
selling techniques will actually work in 2008? How do I
know that my pay-per-click advertising campaign wil
actually work? The answer is simple (and again this is
where success is driven from), test, test and test again.
Too many people don't believe in split testing because it
takes too much time to maintain, when in fact testing will
not only save you time but also $1,000's in business costs.
A common theme with PPC advertising is that it is a waste
of time and money. People are paying too much money per
click and they are being wiped from the table. But if
you're smart you wil know that if your advertisement is
leading a prospective client to a landing page that is
relevant to the ad, then the price of the click will
decrease. I know some of my friends don't pay anything over
0.10c a click and they are making a fortune.
Therefore if you can keep costs to a mimimum in your
advertising campaigns, then why can't you use a PPC
advertising campaign to link in with sellling products as
an affiliate? The answer is - there si absolutely no reason
why you can't make money from selling other people's
products. Some affiliate marketers are scared of spending
money on advertising when in fact it can be the difference
between survival and losing out all together. What if I
told you that $1,000 could generate $3,000 in profits? What
if I told you that $100 could generate $1,000 in online
profits? This is what is happening each and every day for
som many affiliate marketers all around the world. It is
the rate of return, not just the advertising dollar in
isolation.
As an example why does Rosalind Gardner (she makes over
$500k a year selling other people's products) still
advertising her Super Affiliate book on Google? Because she
is making MONEY by doing it. I would imagine that she is
now paying very little for her clicks, as her landing page
(sales page for her book) is completely relevant to her
advertisment. Ask Rosalind if she thinks Affiliate
marketing is dying. I think her answer would be a simple NO!
There is no doubt that it is becoming more difficult to
obtain financial freedom online, but for many it is more
than just a dream. A successful affiliate marketer will
simply find a way to be efficient, and most importantly
understand the benefits of both a quality website(s) and a
well researched advertising campaign. It is my belief that
if you are prepared to research properly (and test, test
and test again) you will succeed. It's the people who are
after quick money that will be the ones that don't succeed!
----------------------------------------------------
Chris Wainwright is the owner of the website
http://www.marketing-scamfree.com , a website dedicated to
sharing Affiliate Marketing Tips and Techniques. Chris is a
qualified internet marketer with a professional background
in Search Engine Optimisation and Affiliate Marketing.
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