Friday, April 11, 2008

Build Your List Fast via Interviews

Build Your List Fast via Interviews
Did you know that one of the quickest ways to draw
attention to your business is by conducting interviews of
people in your niche whose name is familiar to your target
market?

This is one of the fastest and easiest ways to add loads of
targeted subscribers to your email list, and it can a lot
of fun, too!

You can interview them over the phone and record it,
offering the audio as a way to entice people to sign up for
your list (and you can ask if your interviewee would be
willing to do the same - most will). Or you could do a
written interview via email and offer the written
transcript as a bonus to those who sign up for your Free
Taste.

Here's the steps to how you do this:

1. Make a list of about 10 well-known people in your niche
who you could potentially interview.

To find them, search your inbox tosee whose lists that
apply to your niche that you're on, look on websites in
your niche, Google for others you don't know about yet, ask
your lists for recommendations and referrals, look in your
industry magazines, books within your niche, and go to
Amazon.com, search for and create a short list of authors
who would be interesting to interview for your market.

2. Once you have your initial list, Google the name of each
person.

See if they have a website and if they do, visit it and see
if they have a list - you'll know if they do if they offer
a Free Taste! Put a star beside the names of the people who
have both a website and a Free Taste.

3. Compose an email (which you can use over and over) that
invites each person to be interviewed by you on the topic
you choose.

Obviously it needs to be a topic that your target audience
is interested in learning more about. What you want to make
obvious to the potential interviewee is that you are
offering to give them free publicity.

The names with the stars beside them are the first people
you should contact via email. Then work your way steadily
down the list.

Remember, as you build your stash of interviews with
leaders in you niche, you are becoming well-known as well.
Don't be surprised if you in turn get invited to be
interviewed by someone else using just this technique,
which again, benefits you and your list.

And if you continuously implement this strategy (say one
interview a month or a quarter), it will build momentum,
and could eventually build a nice package of future
products for you to offer!


----------------------------------------------------
Alicia M Forest, MBA, Multiple Streams Queen & CoachT,
founder of ClientAbundance.com and creator of 21 Easy &
Essential Steps to Online Success SystemT, teaches
professionals how to attract more clients, create
profit-making products and services, make more sales, and
ultimately live the life they desire and deserve. For FREE
tips on how to create abundance in your business, visit
http://www.ClientAbundance.com .

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