Social Networking Communities

Social Networking Communities
Social networking communities offer another opportunity to
join the social media channels. Every effort you make to
identify your brand and web presence can be increased
tenfold when you join a consumer-driven and user-generated
community such as MySpace, LinkedIn, or other social
networking platform. These sites encourage regular
interaction in a casual and conversational style; although
you won't be submitting specific articles or content, you
will be growing your brand presence with your users. IN
addition, you can use the Search features on any of these
sites to narrow down your target market.

VIDEO SHARING

Video sharing can work well in conjunction with your
article and content submissions, and is becoming especially
popular with social bookmarkers. Creating and publishing
videos to deliver a message can easily be picked up by many
social bookmarkers and shared instantly; the idea is to
create something unique and creative so that more people
are driven to view it-and ultimately, head back to your
website!

VIRTUAL REALITY AND EVENTS

Virtual reality and events are another way to attract new
viewers to your website, and can create an instant impact
with other marketing efforts. If you submit a press
release about your event or the latest innovations on your
website to different social bookmarking networks, the
chances of increased exposure are much higher.

Making sure all of your submissions are tagged and indexed
in the right categories will help you create a strong
presence in the community; essentially, you are notifying
your community of the upcoming event or news in press
release form. If you catch onto a trend or other
newsworthy subject, you can gain instant favor on a variety
of social bookmarking communities such as Digg, Technorati,
or Reddit. This is a great example of buzz marketing at
its best, and can benefit your website promotion efforts in
multiple ways.

ONLINE AUDIO EPISODES

Developing online audio episodes of content is quickly
becoming a popular activity for bloggers and website
owners, and including this type of media on your website
can help you promote your work in a new way. The immediate
attraction of audio on your website can also be submitted
to social bookmarking sites and other media channels, and
once you have a system in place for publishing these files
on your site, you can start sharing the link on a regular
basis. Sites including Digg and Technorati now have a
section for podcasts and audio files; more people are
becoming interested in simply listening than reading, and
you can begin to reach a much wider market by taking
advantage of this trend.

LIVECASTING

If you have a business or website that can create news,
tips, or advice, then Livecasting may be another
opportunity for you. These segments of online video are
designed to share an idea, showcase an event, or even stage
a seminar. The idea is to generate enough interested users
who 'join' the session from anywhere; livecasts are online
events that can be used to generate buzz. A press release
that highlights the event can easily be submitted to social
bookmarking sites and directories for instant exposure.

MEDIA SHARING

Media sharing is one of the precursors to social
bookmarking and networking, developing from the concept of
photo sharing and music exchanges. As these sites have
grown, more people are learning to share and create
profiles so that they can fit into different communities
naturally. Flickr and Zoomr are just a couple of examples
of these, and you can create a small profile of your own to
join. Always remember to include al ink back to your main
website, as this will be the ultimate driver of new traffic.

All of these social media platforms offer you an
opportunity to establish a presence within a community, and
then start to network with other individuals. Always keep
in mind that any piece of content that is published on the
web has potential for sharing; the link is what will be
submitted to social bookmarking directories and networks,
and you can work on building a profile of your won, or
counting on your customers to do this for you. The goal is
to create a valuable and consistent presence in a variety
of social media outlets so that the chances of being
bookmarked and shared are much higher.

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Sean S. Sampson provides valuable resources, and
information to help the home business owner, and online
business owner prosper with their business. For more
information about Social Bookmarketing, please go to
http://www.makinglotsofmoneyonline.com