If you have spent any time on the web looking for an online
business your head is probably swimming from the plethora
of information that you've come across. I'm going to
suggest to you that if you have come across those online
marketing sites that tout slogans like "automatic", "no
selling", "just sit at the beach and rake in the money",
run.
Think about it. How much do you know about online
marketing? Do you think that reading an instruction manual
or buying a submission program is going to be enough to
make you $15,000 in your network marketing business next
month? I read a book once to give me a memory like a steel
trap and I forgot where I put the book! Big help that was!
Now, I have to admit that there are some people that have
done just that in their first month in network marketing or
home based business. There are some people who also have
won the lottery. I'm pretty sure that it wasn't skill that
made it happen in either case. There was a bit of luck
involved. I've been to Vegas and luck is definitely over
rated.
The only thing that will give you a fighting chance to
succeed in online marketing is having someone who has been
through the fire to help you. A mentor. Call it what you
want, a network marketing coach, or a home base business
master, but when it comes down to it, there is nothing that
will beat having a live person to talk over the "how to's"
of starting your own online business.
Personally, I don't feel like I need to harp on mentoring
much to convince anyone that they need a mentor. But, I
think that what happens to all of us when we are looking
through all those sales pitches on the Internet, is our
emotions take over and keep us from thinking things through
thoroughly. (That was a tongue twister!)
There are pitches that do such a great job of convincing us
that next month we'll be rich if only we knew about this
little secret. Or they appeal to our lazy bones and promise
cash with no work. Some of these network marketing pitches
are so full of promises and guarantees that we can't lose
that we want to "just try it." After all, "I'm going to
learn all the little secrets for online business success."
After reading all that, you tend to forget about the
reality of the situation. The reality is that here you are
a newbie and you don't even know what you don't know about
you don't know what. So here in front of you is the promise
that if you just know this one thing, you could get rich.
The most important things to look for while you're looking
for an online business or network marketing opportunity to
get involved in are:
1. Do you have access to a mentor?
2. What kind of access do I have to this mentor?
3. How motivated is that mentor?
4. How long will that mentor's interest in helping me
succeed be? One sale? Two sales? Indefinitely?
The bottom line here is that while making better than
average income via online marketing is not hard, it's not
so easy that anybody who reads a 140 page e-book can
reasonably expect to have a spitting chance at it. Again,
think about it. If it was that easy half your neighbors
would be doing it.
The reason I'm writing about this is because of all the
stuff I've found on the Internet that projects the idea
that "You can read my e-book and make $15,000 your first
month." It kind of makes me mad. It's not truthful. It's
not realistic.
I spent the last 19 years in the fundraising business. (If
you have ever bought cookie dough from a school kid, Thank
You!) To me, there is no easier business. In fact you could
drop me by parachute in any section of this country and I
could start making very good money within two days. But I
couldn't write a 200 page E-book, give it to you and expect
you to do that this year! It just wouldn't happen. Fact is,
before you got it figured out, you'd probably become so
discouraged, you'd find another line of work. On the other
hand, I could mentor you. Phone calls, personalized
webinars, personal advise and coaching that fits you and
your personality, and you'd stand a good chance of
succeeding. That's the way we currently train our sales
reps.
So when you're looking for that perfect online business out
there, choose wisely. Find an opportunity that offers a
mentor. You'll be glad you held out for that program. There
is an old quote, I believe it was Napoleon Hill that said,
"You can get everything you want in life if you help enough
other people get what they want." I happen to agree with
that.
----------------------------------------------------
Dan is the founder and former owner of AIM Fundraising. AIM
is one of the first fundraising companies to utilize the
internet, which was the driving factor in AIM's growth from
a $280k per year company in 1997 to doing over $5 million
in sales today. If you are looking for a great
opportunity and desire a personal, live and accessible
mentor in your internet marketing business, visit Dan's
website. http://BigTicketToWealth1.com/bttw
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