Linkbaiting can increase your traffic by 300-400% within a
month. Got your attention? Good. Reader further.
The best way of obtaining quality inbound links is
generating lots of high-value content that people would
like to link to. You gather inbound links when other
webmasters and online publishers link to your website, or
one of your pages. The more such links you can get, the
better it is for your website and the higher you are likely
to rank in the Search Engine Ranking Positions (SERPs).
Inbound links not only get you targeted traffic from the
websites linking to you, even search engines attach higher
importance to websites that are being linked to by other
websites: it acts like a validation of your content. Valid
inbound links can significantly increase your (SERPs).
The process of generating content for the sake of getting
inbound links is generally referred to "linkbaiting".
But does linkbaiting imply that you generate content just
to obtain inbound links? No. Actually everything works in
tandem and although linkbaiting is a relatively new term,
the concept has been there for more than a decade although
prior to this it existed in a crooked form. Remember
link-exchange programs? It was the same thing but back then
(they still do) they used to exchange links
indiscriminately. Nobody bothered about the value the link
provided, as long a reciprocal link was put, every sort of
link was welcome.
There was so much mayhem that it eventually led search
engines to stop ignoring link exchange activities and
considering only those links that were linked to high-value
content. Therefore, arose the need to generate link-worthy
content. This content not only ads value to your website
and hence, improve your conversion rate, it also encourages
the others to link to your web pages. This linking,
originating out of the value of your content, greatly
improves your search engine rankings.
If people don't know you, how are they going to first, come
to your blog/website, and then link to your content? Be an
active participant on other blogs/websites and be helpful.
The more people you can draw to your blog/website, the
better is the chance of them linking to your content. Make
sure you don't spam the communities and when leaving
messages and comments if you can use your link (including
keywords), all the better. Approach people directly
Write an email to more famous bloggers and website
publishers in your niche informing them of what you have
written. If it interests them and can prove relevant to
their visitors they'll certainly link to you. But don't nag
them and don't send them more than two emails (in case they
missed the first one). Be selective, and only write to them
if you really think your link can be useful to their
visitors. Create search engine friendly content
The search engines are a sure-shot way of getting highly
targeted traffic if you optimise your posts well. Use the
right headings, use proper anchor text and all the
legitimate SEO tactics you can think of to draw maximum
mileage from the search engine traffic.
There could be countless ways to promote your linkbait
content, but these are the most important ones and you can
start working on them from day one.
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The full article on linkbaiting at doublespark-seo.co.uk
further explains to you how you can leverage linkbaiting to
tremendously increase your traffic and improve your search
engine traffic. The article also explains what makes your
linkbait content effective and what sort of content people
generally like to read and then link to.<br>
Author<br>
Gary Mattoc<br>
http://www.doublespark-seo.co.uk
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