Sunday, August 12, 2007

Why Most Network Marketing Businesses Will Never Achieve A High Retention Rate

I joined Amway as a distributor with my own business in
around 1979. I was 21 years old an had been around the
business with my parents who started with Amway in 1977.
This is not an article about Amway. I personally am not
involved with them anymore. Neither are most people.

This article is about a new idea I came across that may
blow the socks off of most network marketing businesses.

Have you ever been in Amway or another mlm business. Why
did you quit? Most people will say they quit because they
did not make any money. Me included. The reason I did not
make any money is because I did not sell anything.

I did not do these 2 things.

1. Get retail customers and keep them.

2. Get wholesale customers otherwise know as distributors.

This is why people fail in network marketing. They do not
get customers. In one word, they do not sell. How can they!

They are mechanics and housewives, School teachers and
pilots. And so on. They are everyday people who have
everyday jobs that require no selling.

So when they join a network marketing business you are
asking them to change. This is really a fair thing to aks
in an mlm business because any person starting a new
business will have to change how they do things, and they
will have to concentrate on getting customers.

But most people can not do it and are not willing to make
the changes neccessary.

So why do mlm businesses keep doing the same things over
and over yet expect a different result. Isn't that the
definition of insanity!

The internet offers so many ways to make money yet almost
all of them require selling and so things like affiliate
marketing do no fare much better than mlm programs.

I recently came across a program that works a little
differently. They are an internet shopping program and
people get paid a rebate on their personal purchases as
well as on the purchases of a 9 level deep matrix.

There is no selling. Only buying and the products you buy
are things you buy everyday from over 1000 merchants such
as Sears, Target and others.

The reason this stands an excellent chance to succeed is it
is free to join and people do not have to change. They can
succeed being who they are.

This is why most network marketing businesses fail. They
ask people to change and to sell something. Is it no wonder
over 95% of them will not do that. They will never achieve
a high retention rate and that is a shame.


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Jeff Schuman helps people start their own My Power Mall
business. He invites you to join for free and see how you
can easily make money online shopping and giving away free
shopping malls. You can join here in 1 minute:
http://www.Best-eBusiness.Biz

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